Community News: September 2023

Welcome to our latest community news! In this edition, we're diving into important updates and exciting opportunities for the month that you definitely won't want to miss. Let's get started! 

 

What’s Happening

 

We're thrilled to announce our partnership with WILL Perform, the dynamic new brand launched by tennis legend Serena Williams. Get ready to enhance your performance and recovery with cutting-edge products designed to elevate your game.


Our partnership with C4 Energy is thriving! This month, we introduced their state-of-the-art pre-workout formulas, Performance Energy and Super Sport Pre-workout. The exciting news? You can now grab these products at both Target and Walmart! Get ready to take your fitness to the next level.


September Giveaway

 

Big shoutout to Lindsey Strutz (@linzstrutz), our September giveaway champ, thanks to our friends at C4 Energy! Lindsey impressed us with her "Day in the Life" content, and as part of her win, she will enjoy four months of C4 products and will be included in their upcoming campaign next month! Follow @98Strong_ to stay in the loop for October's Giveaway!

Big shoutout to Lindsey Strutz (@linzstrutz), our September Giveaway champ, thanks to our friends at C4 Energy! Lindsey impressed us with her "Day in the Life" content, and as part of her win, she will enjoy four months of C4 products and will be included in their upcoming campaign next month! Follow @98Strong_ to stay in the loop for October's Giveaway!


Brand Spotlight

 

Student athletes are vital partners for G FUEL because they embody our brand's core values of a healthy, active lifestyle. These individuals prioritize their nutrition, making them an ideal audience for our product. Partnering with student athletes allows us to challenge the stereotype that gamers are sedentary and showcase that you can lead an active life while enjoying G FUEL. It demonstrates that you can wear multiple hats in life – be a student, athlete, and gamer – and G FUEL can fuel that versatility.

The most exciting part of our current campaign is collaborating with new creators and showcasing authentic content. These partnerships build community and resonate personally with our audience.

Establishing a presence in the college space is crucial for G FUEL because it allows us to build relationships with the next generation of G FUEL enthusiasts. While we're known for collaborations with premier brands like Sonic, Dragon Ball Z, and Naruto, we believe our innovative flavors and products are an excellent match for the college demographic.


Student Athlete Spotlight

 
 
 

Araceli Mejia

California State University, Northridge, Soccer


The most exciting part of the Steaz campaign for me was the creative freedom it offered. I could infuse my unique personality into the brand while creating amazing content.

The biggest challenge in brand deals is creating content that resonates with a broad audience. It's unpredictable what will truly connect with people, and I aim to showcase the product's versatility for everyone.

In the future, I'm eager to collaborate with Vuori because their clothing resonates with me on multiple levels. The quality and the meaningful design behind each piece are what truly captivate me.


What’s on the Horizon

 

We are thrilled to announce that the coming months will be filled with more exciting developments. Stay tuned for what's coming:

🚀 Career Development: Elite98 Class of 2024 
🔥 Brand Deal: Smoothie King
🔥 Brand Deal: Clear Cut Hero
🔥 Brand Deal: Super Coffee
🔥 Brand Deal: Pure Kick
🔥 Brand Deal: Catalina Crunch

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Community News: October 2023

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Community News: August 2023