BROOKS RUNNING Success Story

PREVIOUS CASE STUDIES
Written By Guest User

Over a 4-year partnership, Brooks and 98Strong built a national NIL Ambassador program activating 50+ Student Athletes per month across 40+ campuses. This approach…

  • Delivered 5M+ impressions and 3K+ posts with a 22% peak engagement rate

  • Brought Brooks into NIL with social storytelling, team gifting, and IRL events

  • Powered product and footwear launches through content used in paid/earned channels

  • Integrated athlete ambassadors into key events like Speed Run LA & NYC Marathon

  • Elevated major activations including Venice Beach Pop-Up and NCAA Track Championships

 
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