Community News: July 2023
Let's dive in to the latest edition of our community news! This month, we bring you important updates and exciting opportunities that you won't want to miss!
Whatβs Happening
98Strong teed off in style at the grand opening of Bad Birdie's new store in Houston! The event was a fantastic opportunity to explore an array of stylish collections that seamlessly blend performance and fashion. Swing by and uncover your new favorite golf attire at Bad Birdie's Houston store!
Our partnership with G-Fuel is thriving! Last month, we launched with a successful in-person activation in Texas, sampling new flavors, engaging customers, and distributing G-Fuel products. This month, we hit up the Anime Con in LA with even greater success, continuing to fuel the passion of athletes and fans!
Indulge in a scrumptious adventure as we team up with WhatIF Foods to unveil the delightful world of Bamnut! These plant-based products are here to revolutionize your taste buds with their lip-smacking flavors and wholesome goodness!
Brand Spotlight
We are thrilled about the prospect of 98Strong athletes seamlessly incorporating C4 Energy into their daily routines and showcasing its performance benefits. Whether they're achieving new athletic milestones or seeking enhanced focus for their tasks, C4 Energy is the energizing force that powers all aspects of their lives.
We prioritize content quality, creativity, audience engagement, and above all, authenticity when selecting student athletes to represent our brand.
We aspire for Gen Z to recognize and cherish C4 Energy for its performance benefits, delicious flavors, and diverse range of product offerings. We want to support them in pursuing their everyday goals and extraordinary dreams with the revitalizing power of C4 Energy by their side.
- Marquel Carter (Director of Influencer Marketing)
Student Athlete Spotlight
Natalie Glenn
Long Beach State University, Volleyball
My most recent participation in the G-fuel campaign was incredibly exciting, especially because I got to work with other athletes in person at the Anime Con.
One of the biggest challenges for me in brand deals is stepping out of my comfort zone and offering products in person. That said, I've learned valuable lessons from watching other athletes and from my own experiences.
In the future, I'd love to work with brands like Lululemon, Oakley, Blenders, and Moroccan oil hair products. The journey ahead holds exciting possibilities!.
Whatβs on the Horizon
We are thrilled to announce that the coming months will be filled with more exciting developments. Stay tuned for what's coming:
π Career Development: Elite98 Class of 2024
π₯ Brand Deal: C4 Smart Energy
π₯ Brand Deal: OH Snap Pickles
π₯ Brand Deal: Everyman Jack