Amazon success story
As back-to-school season approaches, the shopping cart becomes a battleground. Brands that show up in that moment don't just win a sale, they win a habit.
70% of Gen Z and Millennials discover new products through social influence. For brands like Orgain, meeting shoppers in that back-to-school window is essential to building long-term loyalty.
Amazon is where the list gets checked off: supplements, snacks, protein, and staples all landing in a single order before move-in day. For Orgain, NCAA student athletes are the ones putting it there.
Through premium campaigns with 98Strong, Orgain connected with health-focused college consumers, unlocking a new audience that’s now fueling their next chapter of growth.
Students are heading back to campus in just two months and they will be stocking up. If your brand isn't in their cart yet, it's in someone else's. We build custom back-to-school programs that drive real sales across Amazon, DTC, and retail, fast. Let’s connect!
ANDREW MAVIS
98Strong Founder & CEO
