5
C4 ENERGY SCALES INTO THE COLLEGE SPACE
Throughout 2023 and into 2024 C4 Energy activated nearly 600 top NCAA Student Athletes in targeted regions to drive growth across the college space, enhance trial and support Walmart and Target locations near campuses. In parallel, each month, athletes supported new SKU launches from drinks to powders.
The results were outstanding averaging a 11.1% engagement rate across social media- nearly 7X industry average. While outperforming our KPI Impression goal by 133%! Check out the full success story in the Sizzle Reel.
Looking to replicate these results for your brand? Use this link to get a call on the books!
