MARCH 2024

Matthew Mule

“Working with Halfday Iced Tea and being able to freely be who I am by representing their brand made it so much more enjoyable, especially when the brand connects with you on a personal level. As an athlete, I am always looking for something healthy that  tastes great after tough workout days and Halfday is the perfect drink for that.. The branding of the product is what really drew me in and the team of young adults makes the content for the campaign worthwhile! My fridge is always stocked with Halfday now!”

Matthew Mule
University of Florida, Track & Field  - @m.mule22


Halfday Iced Tea

📷 INSTAGRAM REEL

9% Engagement

4,000K Views

📷 INSTAGRAM IN-FEED

25% Engagement

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FEBRUARY 2024